“Whiskey Puffs”
Illustration for merchandise | Penni Ave Distillery
Chuffed to see the Whiskey Puffs tees finally hit the shelves at @penniave!
This playful illustration was originally an unused mural concept I pitched for the distillery last year. Rather than let it fade away, we gave it new life as custom team shirts—now worn proudly by staff and available to customers too.
The design features Walter, Penni Ave’s distilling unit, reimagined as a cartoon robot mascot on a cereal box labeled Whiskey Puffs. The concept cheekily nods to the fact that their spirits are made from barley—also a common grain used in breakfast cereals.